For most coffee enthusiasts, the perfect latte or long black (Melbourne’s statement coffee order) is a passion, even a borderline addiction. For some, it can be described as an elixir of life. And it just so happens that Melbourne is serving up some of the best specialty coffee in the world.
To celebrate the release of Smudge Eats’ Specialty Coffee Melbourne, café’s across Melbourne’s CBD and outer suburbs will be brewing free takeaway coffee.
The book boasts a collection of over 120 cafes and venues that satisfy coffee enthusiasts in Melbourne’s CBD, North, East and South suburbs, and regional areas. All serve specialty coffee to customers, which promise a rich sensory experience.
A cup of coffee at St.ALi Coffee Roasters in South Melbourne. Photo sourced from @st_ali Instagram page.
Specialty coffee focuses on the journey from ‘crop to cup’. You can track and learn the methods behind harnessing the flavours of Costa Rica or Ecuador coffee beans. The process behind the harvest results in a sensory experience of rich aromas and carefully blended flavours for coffee enthusiasts.
IBISWorld noted the business of café and coffee independents in Australia, including speciality coffee establishments, to have grown 7% between 2012-2017, with revenue of $8 billion.
There are 30 cafés serving up to 200 takeaway coffees today until sold out, with normal sales proceeding afterwards.
Café’s include the infamous St.ALi in South Melbourne, as well as Sensory Lab and Operator 25 in Melbourne’s CBD, who focus on flavour and sensory experience.
Specialty coffee roasters, like Salvatore Malatesta of St.ALi in Melbourne, say there are noticeable differences in roasting and brewing specialty coffee.
Mr Malatesta told Australian Plus of the success and growth of specialty coffee. St.ALi has established an additional cafe in Jakarta. Mr. Malatesta told Australian Plus coffee is “not based on country of origin. It’s based on tribal commitment to the craft”. St. Ali sources beans from Colombia, Brazil and Costa Rica, creating unique and flavoursome blends.
Grabbing a cup of freshly brewed coffee is easy. Head to one of today’s participating cafes, and mention Smudge Eats’ newly released book.
KeepCup’s can be purchased at a number of participating cafés, with a range of sizes and a variety of colours. You can purchase KeepCup’s, or customise your own design at: https://au.keepcup.com/.
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